Nicholas J. D'Errico
Product Manager. Learner. Storyteller.
About Me
Hi, I'm Nick, and I like to ask questions. I refuse to accept things because "that's just the way it's been done"; I need to be a skeptic. But at the same time, I also accept when people are skeptical of my ideas — a "strong point of view, weakly held." Ask the right questions to craft a vision, but humbly accept that someone could have a better idea.
I've taken a unique path in my career that helps me soak up information and tackle problems first. At Emerson College, I studied Publishing with a focus on digital media, marketing, and business. The projects I did turned into mini-consulting gigs wherein I crafted business plans, positioning proposals, and competitive audits. Unsatisfied with the job market after graduation, I turned my mini-gigs into a full-time content & product marketing consultancy, crafting the same deliverables along with white papers and reports for clients like American Express, Walmart, Ernst & Young, and more. I continued these projects in tandem with my product management career until late 2018.
Since 2016, I've been a Product Manager for Vitals (an online healthcare platform) and, most recently, Staples. Both roles have given me diverse subject matter expertise across growth products, internal tools, SaaS, and operational software in payments and fulfillment. My penchant for learning drives me deep into every subject, reading everything I can get my hands on and chatting up every expert I can find. I'm not satisfied even with a detailed understanding of the customer and their problems... and that breeds iteration.
Professional Experience
Certifications:
SAFe 4.0 Product Owner/Product Manager
Professional Scrum Master I (Scrum.org)
PMC III (Pragmatic Institute)
Associate Product Manager, Staples
Sept. 2017 - July 2020
Owned roadmaps for Staples Print Services including Growth & SEO, Personalization, Accounts, and Shipping & Fulfillment. Contributed to additional initiatives across internal tools, infrastructure, and order management/payments as an SME and communications manager. Led vendor interviews, Gemba Walks, and customer research. Contributed nearly $60M in value across various initiatives.
Content & Product Marketing Consultant
May 2012 - Nov. 2018
Crafted product messaging, go-to-market strategies, competitive intelligence audits, and content marketing plans for Fortune 500 clients. Published corporate white papers & ghost wrote articles in top industry publications averaging over 500k readers per month. Forecasted tech industry trends using M&A data and turned insights into monthly briefs and annual reports.
Associate Product Manager, Vitals
Sept. 2016 - Aug. 2017
Launched and optimized two B2C healthcare sites with a combined 10-12M monthly visits and $10-$15M in annual revenue. Led mobile-first redesign of search/browse, homepage, provider rating system, and sitewide UX, boosting monthly visits by 25%. Spearheaded Agile transformation and coached development teams in process design/adoption.
Education
BA, Emerson College
Aug. 2012 - Dec. 2014
BA, Summa Cum Laude in Writing, Literature & Publishing, focusing on Digital Media, Project Management, Marketing, and Web/New Media Business Management. GPA 3.9
Stevens Institute of Technology
Completed 34 credits in General Engineering/Mechanical Engineering before transferring to Emerson College. Focused coursework on engineering/project management and product design. GPA 3.7.
Aug. 2011 - May 2012
My Skills
Core Competencies
Product Management & Marketing
Product & Go-to-Market Strategies
Competitive Intelligence
Prioritization
User Stories & Epics
Wireframing
Lean Agile
Public Speaking & Presentation
Leadership Development
Conflict Resolution
Communication, Content Writing, and Editorial
Tools
Atlassian: JIRA, Confluence, and Trello
Google Analytics, Search Console, and Optimize
Aha!
Tableau
Omniture
Balsamiq
ProductBoard
Microsoft 365 Applications
Other Projects
Side Hustles & Volunteerism
Ice Hockey
Like Goldberg in the Mighty Ducks movies, they strapped pads on me at 8 years old, tied me to the net, and I've been a goalie ever since. After playing somewhat competitively in college, I wanted to give back and started coaching. Nowadays I am the Goaltending Director and Coach for the Central Massachusetts Revolution Youth Hockey Organization.
Alpha Phi Omega
Alpha Phi Omega is a national co-ed service fraternity founded in 1925 on the principles of Leadership, Friendship, and Service. Since 2011 I've been a proud brother, chapter founder and president, national voting delegate, and alumni leader. The fraternity is also how I met my spouse. Currently, I run volunteer development for our local region - I present professional development seminars, facilitate leadership workshops, and help resource alumni staff and graduating seniors.
Let’s Connect
